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Well, you might have to wait a few more weeks, but at least the video is here. Following both the viral aspects of OKGO’s video, and the cheesy-fun qualities of the Coca-Cola commercials, the Fiesta’s commercial looks fun and I imagine it’ll be quite viral. View the full article to see the video.
Video 1 of 5 of “Interview with the CEO of Boost Labs” video series. In this video, Ali talks about how the company name “Boost Labs” was created. If you have opinions please post them up.
Every online marketing firm, including ours, always includes some sort of Twitter marketing option. Most of the time it isn’t by choice, because our clients read all about Twitter and buy into the hype that it’s an effective marketing tool. But is Twitter really all that popular than say, MySpace? Most of us already know that with the dawn of Facebook, MySpace sort of took a backseat in the online social environment. Even with riding in the backseat, MySpace still is able to control more user attention than Twitter.
I’m often asked what Boost Labs does and I find myself always answering “social media marketing”. The immediate reply is, “Oh like Facebook marketing stuff right?”, which then prompts me into this long speech about how there’s more to social media marketing than just Facebook and usually ends with me suffering from dehydration and the poor person on the receiving side of my rambling with a glazed over look on their face. Has “Social Media Marketing” been forever branded as “Facebook Only Marketing”?
At Boost Labs, we are very passionate about our work in social media. Every second of everyday if we are not brainstorming really cool ideas for our clients, we are sipping on something that is caffeinated. Which got me to think…is our caffeine intake encouraging our creativity?
Answer: Depends on what the business is selling.
Probably not the answer your were looking for right? Well there’s a reason for that. Not all businesses are the same, which means there isn’t a single site that works for every business. What I can do is give you a general idea and let you brainstorm where your company can fit in…
Adobe has introduced some very exciting web and mobile advancements setting CS5 above CS4. The two most exciting advancements appear to be a connectivity and development feature which allows Flash developers to create apps for the iPhone and iPad. Also included is an online marketing suite which should improve workflow from website design, development, and finally web marketing.
Am I being cynical with that title? Probably, but I do have a good reason. Like many I get a ton of emails about webinars or events about “Social Media Marketing Experts” giving you, the business owner, the tools necessary to be successful with promoting your business online. Social Media to me is a channel that constantly evolves and is always giving you something new to learn.
While most industries are trying to figure out what Social Media can do for them, the automotive industry has been involved in social media as early as 2001 (possibly even earlier). In fact most manufacturers were involved whether they liked it or not. The reason for the forced involvement had to do with car enthusiasts who had passion for specific automotive models and brands. Using “car love” as the common bond, millions of visitors would join various “closed communities” (bulletin boards) and engage in conversation with each other across the world. This opened the communication doors between the manufacturer and the owner. This also provided an opportunity for people like me to start a “closed community” and provide enthusiasts with something that they couldn’t find anywhere else. Hence the start of EvolutionM.net.
These guys and gals apply motion graphics marrying narration, typography, and imagery to communicate your ideas in short, informative pieces. Nowadays on the internet anybody can get their thoughts out, but without broadcasting those thoughts in video form with graphics to facilitate a clear understanding, a lot of messages get lost in the clutter. The idea is golden. The execution is great. Click Continue to see two example videos.